Big Data, Artificial Intelligence and Business Analytics have a prominent position on the agenda of many organizations. More satisfied customers, more efficient processes or more revenuve – the potentials seem infinite. However, many organizations fail to reach their goals and expections. In this webinar, Prof. Dr. Ivo Blohm, will tackle the three common data myths of managers in order to highlight building blocks of successful data-driven organizations.

The webinar was held in the “Digital Week” of the University of St. Gallen.